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Our Quality & Food Safety Policy

Here at,Maahi Milk Producer Company Limited, all the operations are carried out in full compliance with our all pervasive and prevailing Quality Management Policy. Abiding by this policy and functioning under the purview of our company's vision to add maximum value for our milk pooling partners, we maintain premium quality and safety standards. This policy provides not only for safety, hygiene and quality parameters to complied with processing stage with contains within the entire end-to-end process, beginning from milk pooling to packaging and transit. Our organization along with our entire workforce acknowledges and believes that quality is the mutual responsibility of each and every element of the corporate body, thus every individual performs their functioning in a highly meticulous manner and in under the umbrella of quality policy without any degree of deviation. Driven on modest approach, we conduct prolonged market survey for identifying, assimilating and venturing each and every endeavor that will result into improvement of our quality and safety grades. Additionally, our quality policy is devised in absolute tandem with all the prevailing guidelines issued by all competent authorities.

Product Range

Committed to nourish the nation and functioning as an end implementing agency, partnering in national growth by devising and implementing a four dimensional sub-urban and rural development plan to be executed in different phases. We have already started our surge by giving wings to 1,912 villages and their residents by partnering with them in a milk pooling arrangement. Utilizing our state-of-the-art infrastructure facility, we covert their efforts into a wide assortment of products keeping quality and nourishment intact. With a strive to provide quality products to a large consumer base, we price our products in the most consumer-considerate manner. After immense success of our offered poly packed milk products co-branded to Mother Diary we bring forth the below mentioned products under our solo brand.
  • Skimmed Milk Powder
  • White Butter
  • Ghee
  • Maahi Milk
    • Chai Shakti
    • Chai Special
    • Fit n Fine
    • Gold
    • Lite
    • Super Gold
    • Taaza
  • Maahi Dahi
    • Lite Dahi
    • Toned Dahi
  • Maahi Ghee
  • Maahi Sweets
    • Gulabjamun
    • Kaju Katri
    • Rasgulla
    • Soanpapdi
  • Maahi Chass
    • Butter Milk
    • Masala Chaas
Process Driven Culture

The organization firmly believes that each and every activity should be arranged in a sequential system each processed by other as a process and should be clearly stipulated to each and every element of the organization. Thus, to maintain consistency in our operations and deliver best results, the organization has developed and adopted a process driven culture. The entire series of operational activities are arranged chronologically and are bind together to frame a functional policy consisting of different operations and each department is entrusted with the responsibility and accountability of performing a function meticulously. Additionally this plan of functional activities is well-supported by numerous allied policies. A few of the supporting frameworks are mentioned below:      


Standards are developed and installed for acting as a guiding force and as measures of delivered results Thereby driving the workforce to about what is to be achieved thus maximizing fellowship, synchronization, quality and safety through repeated functions in a stagnant manner.

Standard Operating Procedure (SOP):

Only determining what is need to be done does not guarantee success in achieving the same as there may be multiple course of actions deeming to same destination, however there will be one most effective and efficient action course. Thus, detailed flow-chart like narratives are developed on the basis of most optimum course of action and are distributed for clearing and eliminating any ambiguity about the most feasible set of actions to be performed that will result in maximum value addition for all the interested parties.

Work Instructions (WI):

Considering the fact every knowledge is useless unit or unless it makes sense in one's own language, thus Standard Operating Procedure are supported by a list of Work Instructions, which are SOPs deducted into work-considerate fashion, allowing the employees to relate in a better fashion and facilitating ease of compliance to the same. Work instructions are of core importance for recording and transferring the technical information for various purposes like field work, training, educating, etc.,

Artificial Insemination Services (AI)

Furthering with a surge for adding maximum value for our partnering milk supplying villages and the community at large, the organization has started a philanthropic mission of providing Artificial Insemination Services for livestock. This mission forms a crucial part of our four-phased National Diary Plan-I objectives. Under this phase, we focus on maximizing the milk productivity by educating, persuading and helping people to adopt artificial insemination for increasing the number of milk-able animals, rather than resorting to other harmful practices. AI is proved to deliver better results of increasing the output in contrast to other conventional methods like increasing the nutrition and specific care. The main deliverable of this progressive projects are:
  • Widening the gaze of benefiting farmers by offering door step service
  • Significantly curtailing the time consumed in birthing period, aimed at embracing the conception rate
  • Resolving farmer's queries by rendering efficient and effective infertility management support services
  • Educating the farmers by offerings sound and expert advise over issues like animals breeding, nutrition and health to facilitate profitable dairy animal management
  • Recording mad maintain breeding data of all the treated animals by tagging unique identification number tags
Sub Project Area & Physical Targets

The organization has started operations under this sub-project by primarily targeting 6 districts in its vicinity, namely: Junagadhh, Amreli, Porbandar, Jamnagar, Surendranagar and Kutchh. We have deployed a massive force of highly dexterous 280 Mobile AI Technicians, targeting 2168 villages in these villages.

Plan of Action for Completion of Pilot Project
  • Doorstep highly quality, swift and safe AI services for targeted farmers
  • Mandatory ear tagging of the treated livestock for keeping records
  • Follow-up to done after 21 days of the successful insemination to observe for progress in term sof heat signals 
  • Diagnosis to be done after three months later the successful insemination
  • Follow-up of the animals declared affirmative for pregnancy and enrollment of the female calf
  • Offering infertility management and counseling service to farmers.
  • Also rendering allied advisory services regarding animal nutriment, wellness and gentility
Ration Balancing Program

Other dimension of our ambitious and social responsibility project is to educate farmers about striking a balance in daily nutrition needs and nutrition content present in the provided food. All the services are executed at the door-step of the farmers only by including and training localities in the delivery system. All the people falling between the age group of 18 to 35 years and possessing 10th matriculation certificate are identified and are trained under the Local Resource Persons training program. The selected youths along with LRP visits those farmers premises who have stall feed livestock and register the same for giving periodic advise after every 25-35 days. Then the RBP performs the same activities as trained for in the program in their village and second nears allotted village.

Benefits associated with the program are as follows:
  • Radical enhancement in the milk production capacity and quality
  • Balanced diet refrains farmers from spending more on over-feeding the cattle
  • Decrease in the feeding-cost will give a significant rise in the net daily income of farmers
  • Enhancement in reproduction rate and ease of animals
  • Decrement in the opportunity cost majorly attributable to notable alteration in birthing period
  • Enhanced maturation rate of calves, followed by earlier calving
  • Better state of cattle health, owing to reduction in parasitical load, facilitating better digestion function and immunity system  
  • More resourcefulness owing to efficient use of local feed resources and reduction in methane emissions and nitrogen excretion
Fodder Development Program

The organization has also initiated numerous efforts to enhanced the production out of the same allocated land mass and minimize spoilage of the produced stock by employing scientifically drafted storing procedures. This project is being carried out in the full-swing and more and more people are getting educated. Different techniques are stipulated to farmers for enhancing their ski-sets and possessed expertise. Some of the steps taken under this program are:
  • Demonstrating for making high-moisture animal feed.
  • Exhibiting most optimum ways and techniques to use mowers, for harvesting maximum field of dry fodder
  • Displaying most optimum fodder seed distribution process
  • Also, stipulating efficient and safe storage techniques of bio mass by constructing towers

3rd & 4th floor, Sakar Building, Opp. Rajkumar College, Dr. Radhakishan Road, Rajkot - 360001, Gujarat, India
Phone :91-281-2460732
Fax :91-281-2460734
Mr. Devang Mehta (Senior Executive Sales)
Mobile :+919925120052, +918980006360
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